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<channel>
	<title>Jaime Justen</title>
	<link>https://jmejusten.com</link>
	<description>Jaime Justen</description>
	<pubDate>Wed, 22 Jan 2025 18:31:15 +0000</pubDate>
	<generator>https://jmejusten.com</generator>
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		<title>pinterest house of creative</title>
				
		<link>https://jmejusten.com/pinterest-house-of-creative</link>

		<pubDate>Wed, 22 Jan 2025 00:01:57 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/pinterest-house-of-creative</guid>

		<description>
	Since 2024, I’ve been a collaborator with the Pinterest House of Creative team. As a Senior Motion Specialist within the Storytelling team on HoC, I provide motion guidance for video content and flex my skills as a story developer, art director, motion director, motion designer, and animator depending on the needs of the project.&#38;nbsp;Below are a few project highlights from 2024–2026. &#38;nbsp;
	MOTION DESIGN, ANIMATION, ART DIRECTION, MOTION DIRECTION, Story DEVELOPMENT




 coachella 2024: motion direction, experiential art direction

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board share GTM: storyboarding, animation



PINTEREST predicts sizzle: storyboarding, animation
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		<title>eileen fisher brand film</title>
				
		<link>https://jmejusten.com/eileen-fisher-brand-film</link>

		<pubDate>Wed, 22 Jan 2025 18:31:15 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/eileen-fisher-brand-film</guid>

		<description>
	An AIGA 360: Year in Design (2024) award-winning brand film created in collaboration with the creative direction duo at And/Or.
 
I was brought on to art direct the film, initially pitching five distinct treatment directions before landing on the final look: What We’re Made Of. This direction highlights the timeless materials that make up the Eileen Fisher line through the use of layered imagery and powerful photographic compositions. Clean lines and modular holding shapes contain textured images of organic materials—wool, wood, cotton, cloth—while full-frame photography highlights key moments in the story. 

	ART DIRECTION, DESIGN, animation









Moodboards for the pitch expressed a modern approach, combining geometric graphics, typography, and macro photography to speak to the tactile nature of the clothing and our relationship to the environment. 


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From there, I designed the style frames and motion tests that sold the idea through to the Eileen Fisher team. Smart juxtapositions of photography and video were used to create poetic visual moments throughout the film, while abstract shapes represented the systematic nature of the Eileen Fisher line.

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f343c3be5b8357fd80902f0ebf1acac023a7b081397125ab7757af420c167bd1/2024_EF_BrandFilm_TreatmentC_FRAME01_v001.jpg" data-mid="241298689" border="0" data-scale="88" src="https://freight.cargo.site/w/1000/i/f343c3be5b8357fd80902f0ebf1acac023a7b081397125ab7757af420c167bd1/2024_EF_BrandFilm_TreatmentC_FRAME01_v001.jpg" /&#62;
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The final film stayed true to the original direction, paced beautifully by a score from the team at Antfood.


</description>
		
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	<item>
		<title>hpe sphere</title>
				
		<link>https://jmejusten.com/hpe-sphere</link>

		<pubDate>Wed, 22 Jan 2025 14:24:37 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/hpe-sphere</guid>

		<description>
	In 2024 I worked with the team at Sibling Rivalry on a series of three films for HPE’s Discovery event at the Sphere in Las Vegas. The content of each film was linked to HPE’s collaborations with BMW, GE Aerospace, and their sports partners. We aimed to blend the high-tech subject matter with human emotion, creating a powerful impact.Producing films for the massive Sphere screen is no small feat! Our challenge was to tell these stories using a combination of practically shot content, footage sourced by the client, and 3D rendering. 3D elements needed to be kept to a minimum due to the extreme scale of the final export. &#38;nbsp;
My role was three-pronged, acting as art director, designer, and animator while also pitching conceptual ideas for the practical shoot. I primarily worked on the BMW and Sports films, and each presented their own unique set of challenges. Below is a breakdown of my specific contributions to the films. 
This was a truly collaborative process—I feel honored to have worked with a team of incredibly talented artists who made this massive undertaking a joyful experience.&#38;nbsp;
	ART DIRECTION, DESIGN, animation, compositing








HPE + BMW
For BMW, I worked in pre-production on storyboarding and pitching ideas for the practical shoot. I also worked with the 3D and 2D data viz artists to ensure their varying techniques felt visually connected throughout the piece.&#60;img width="1872" height="1089" width_o="1872" height_o="1089" data-src="https://freight.cargo.site/t/original/i/b5c1a4a94f786844073cdbe3dd05f8ff054d6625029e6057d8867471a5388d32/1_HPE_Header_CROPPED_1.png" data-mid="225328129" border="0"  src="https://freight.cargo.site/w/1000/i/b5c1a4a94f786844073cdbe3dd05f8ff054d6625029e6057d8867471a5388d32/1_HPE_Header_CROPPED_1.png" /&#62;
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HPE + SPORTSFor Sports, we had to utilize footage provided by the HPE team; quick snippets of action not meant for the big screen. I designed and animated the layered video approach, bringing an energy to the compositions and allowing us to cycle through footage quickly and elegantly.
In addition to animating all layered scenes, I also provided art and motion direction to supporting 2D and 3D animators, and composited the opening sequence of the film.
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/58d1d0f00c5ea1b07b293f9367a8dcff98cfd6d875886cf34f0786067b1621ba/SPORTS_01.png" data-mid="225332879" border="0"  src="https://freight.cargo.site/w/1000/i/58d1d0f00c5ea1b07b293f9367a8dcff98cfd6d875886cf34f0786067b1621ba/SPORTS_01.png" /&#62;
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</description>
		
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	<item>
		<title>the 1619 project</title>
				
		<link>https://jmejusten.com/the-1619-project</link>

		<pubDate>Fri, 20 Jan 2023 17:25:02 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/the-1619-project</guid>

		<description>
	While at Block &#38;amp; Tackle I had the honor of working on the graphics package for The 1619 Project. We collaborated closely with the production team and showrunner Shoshana Guy to develop the title cards, lower thirds, and archival treatments for the six-part series.&#38;nbsp;
Alphonse Swinehart and I teamed up to develop the graphic language; our explorations combined layered compositions with bold, historically relevant typefaces by Vocal Type. This blend of past and present serves as a fitting metaphor for the history of systemic racism that continues to plague our country to this day.&#38;nbsp;
Working with David Jouppi and Alex Winakor on animation, we landed on a subtle blend of drifts and piecey movement that lent itself well to the tactile nature of the designs. Archival, lower third, and title card animations were then built out into toolkits that gave the production team a wide range of creative flexibility.
	Art Direction, Design, animation, Toolkitting





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&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/28eef40eb8a266de2ac9ff43b7f3a82bc99dc82e34cc265411cb8f6f3806cdf1/1619_DIR01_Title_Capitalism_v005.jpg" data-mid="166260226" border="0"  src="https://freight.cargo.site/w/1000/i/28eef40eb8a266de2ac9ff43b7f3a82bc99dc82e34cc265411cb8f6f3806cdf1/1619_DIR01_Title_Capitalism_v005.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d26cc1cdb5dfc6654eb0d3d0118bacbd1de64cadd34db33e1dcc961e0f4893a7/1619_DIR01_Title_Main_Democracy_v014.png" data-mid="166386229" border="0"  src="https://freight.cargo.site/w/1000/i/d26cc1cdb5dfc6654eb0d3d0118bacbd1de64cadd34db33e1dcc961e0f4893a7/1619_DIR01_Title_Main_Democracy_v014.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/78995428a16a3f3dc0473f993a3166a758fcabdf3a34efb546b20b8022ce2ffd/1619_DIR01_Title_Democracy_v010.jpg" data-mid="166260227" border="0"  src="https://freight.cargo.site/w/1000/i/78995428a16a3f3dc0473f993a3166a758fcabdf3a34efb546b20b8022ce2ffd/1619_DIR01_Title_Democracy_v010.jpg" /&#62;




ARCHIVAL TREATMENT







LOCATORS AND LOWER THIRDS
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1bdcbf4d4d33cfd037c26b483cc9939cb6d92615632d48de9613d46eab83c62d/1619_D01_L3_A_Eola_v002.jpg" data-mid="166262860" border="0"  src="https://freight.cargo.site/w/1000/i/1bdcbf4d4d33cfd037c26b483cc9939cb6d92615632d48de9613d46eab83c62d/1619_D01_L3_A_Eola_v002.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bd7431acae2105def05092a52cf799fa538eada684cd537cd3ca138e8fe0f8e1/1619_D01_L3_B_Derrick_v002.png" data-mid="166356122" border="0"  src="https://freight.cargo.site/w/1000/i/bd7431acae2105def05092a52cf799fa538eada684cd537cd3ca138e8fe0f8e1/1619_D01_L3_B_Derrick_v002.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cb785a1a9e4b30c7ab2258a87ae47b4175210835451fe40844f215d0910b033b/1619_D01_L3_B_Robin_v001.png" data-mid="166356123" border="0"  src="https://freight.cargo.site/w/1000/i/cb785a1a9e4b30c7ab2258a87ae47b4175210835451fe40844f215d0910b033b/1619_D01_L3_B_Robin_v001.png" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/0bec61086ba32896ea093dd6d784d0599ff48c9ab0c0774ef492df432bb72c26/1619_DIR01_Locator_NYC_v004.jpg" data-mid="166260374" border="0"  src="https://freight.cargo.site/w/1000/i/0bec61086ba32896ea093dd6d784d0599ff48c9ab0c0774ef492df432bb72c26/1619_DIR01_Locator_NYC_v004.jpg" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/4da94374fc1640c68da5e86f42814b4ce7091d427d04ceaf84bb7cfc65cc7f3d/1619_DIR01_Locator_GreenwoodMS_v005.jpg" data-mid="166260373" border="0"  src="https://freight.cargo.site/w/1000/i/4da94374fc1640c68da5e86f42814b4ce7091d427d04ceaf84bb7cfc65cc7f3d/1619_DIR01_Locator_GreenwoodMS_v005.jpg" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/3b395d5e8fbff91c6c9d57c66d354ee7f256a6f8b956d8f1d5372e041eb41afb/1619_DIR01_Locator_FortMonroeVA_v003.jpg" data-mid="166260372" border="0"  src="https://freight.cargo.site/w/1000/i/3b395d5e8fbff91c6c9d57c66d354ee7f256a6f8b956d8f1d5372e041eb41afb/1619_DIR01_Locator_FortMonroeVA_v003.jpg" /&#62;




INFOGRAPHIC EXPLORATIONs &#38;amp; early sketches
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/e97cd51f296cd9716c5a5216a838861bd3e500699d18163362c370ae999f9773/OSU_1619_Capitalism_Infographic_07_Union_B_v008.jpg" data-mid="166260450" border="0"  src="https://freight.cargo.site/w/1000/i/e97cd51f296cd9716c5a5216a838861bd3e500699d18163362c370ae999f9773/OSU_1619_Capitalism_Infographic_07_Union_B_v008.jpg" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/661a025ef45c0c6ca176010eb0638d35cbf889de7f07022d58cf07086de86a4e/OSU_1619_Capitalism_Infographic_07_Union_C_v008.jpg" data-mid="166260451" border="0"  src="https://freight.cargo.site/w/1000/i/661a025ef45c0c6ca176010eb0638d35cbf889de7f07022d58cf07086de86a4e/OSU_1619_Capitalism_Infographic_07_Union_C_v008.jpg" /&#62;






EARLY DESIGN EXPLORATIONS

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/52679bc67eabc6ff86ab6dd47d39b3b59fe1bcd6ecf5c281d7f57705580748be/1619_Title_v003.jpg" data-mid="166357908" border="0"  src="https://freight.cargo.site/w/1000/i/52679bc67eabc6ff86ab6dd47d39b3b59fe1bcd6ecf5c281d7f57705580748be/1619_Title_v003.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f84302d13eb30f9e9af94f3a4a02bcd0ea46bedfb359ded280caba37bbcbc4ad/1619_Episode_v004.jpg" data-mid="166357996" border="0"  src="https://freight.cargo.site/w/1000/i/f84302d13eb30f9e9af94f3a4a02bcd0ea46bedfb359ded280caba37bbcbc4ad/1619_Episode_v004.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6f4fb4da3a58fd05041d980d1eb24b6c358b7079ec323ad81e566dd171fe1069/1619_JJ01_Episode_v007.png" data-mid="166358645" border="0"  src="https://freight.cargo.site/w/1000/i/6f4fb4da3a58fd05041d980d1eb24b6c358b7079ec323ad81e566dd171fe1069/1619_JJ01_Episode_v007.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c60b67f4e30bd7f3247cd03f765303b02858c39f8cc6118d8e6072c8ce92581a/1619_JJ01_Image_Treatment_v003.jpg" data-mid="166358045" border="0"  src="https://freight.cargo.site/w/1000/i/c60b67f4e30bd7f3247cd03f765303b02858c39f8cc6118d8e6072c8ce92581a/1619_JJ01_Image_Treatment_v003.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fb0c72ac24017502967dde0d017f3acc92b22976f7747ad2f6b1aeff2a7c7cb4/1619_JJ01_L3_Eola_v006.png" data-mid="166358713" border="0"  src="https://freight.cargo.site/w/1000/i/fb0c72ac24017502967dde0d017f3acc92b22976f7747ad2f6b1aeff2a7c7cb4/1619_JJ01_L3_Eola_v006.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/31371a0033bb34e1718116d3a58fa9e09cd3d0c9921b4341790199a17cbb5321/1619_JJ02_Title_v003.png" data-mid="166391260" border="0"  src="https://freight.cargo.site/w/1000/i/31371a0033bb34e1718116d3a58fa9e09cd3d0c9921b4341790199a17cbb5321/1619_JJ02_Title_v003.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/05f2003f3f43674854f5d8c819ac8f345a2ed7cbcd4069885d5b7277ba9ce766/1619_JJ02_Episode_v004.png" data-mid="166358925" border="0"  src="https://freight.cargo.site/w/1000/i/05f2003f3f43674854f5d8c819ac8f345a2ed7cbcd4069885d5b7277ba9ce766/1619_JJ02_Episode_v004.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bdc68085174370cbd3680d99e8098a9df774ea71a4797c99e3ded12b03562b98/1619_JJ02_ImageTreatment_v001.png" data-mid="166358939" border="0"  src="https://freight.cargo.site/w/1000/i/bdc68085174370cbd3680d99e8098a9df774ea71a4797c99e3ded12b03562b98/1619_JJ02_ImageTreatment_v001.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/82c9c92fa6c7bcc58c982ea4d135bd5596138fc6f47835541e84d83dc6c027bf/1619_JJ02_Locator_v003.png" data-mid="166391533" border="0"  src="https://freight.cargo.site/w/1000/i/82c9c92fa6c7bcc58c982ea4d135bd5596138fc6f47835541e84d83dc6c027bf/1619_JJ02_Locator_v003.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>cherry short film</title>
				
		<link>https://jmejusten.com/cherry-short-film</link>

		<pubDate>Sat, 27 Jan 2024 15:15:10 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/cherry-short-film</guid>

		<description>
	Posters, title design, and credits for the short film Cherry by director Phi Phi.&#38;nbsp;
	ART DIRECTION, DESIGN








FINAL DESIGNS

&#60;img width="1944" height="2880" width_o="1944" height_o="2880" data-src="https://freight.cargo.site/t/original/i/694214a35e0d970a05157afa664c0dfb7c8d0f22a5245e1adc65ff94a01a5396/Cherry_Poster_WOLF_27x40_v002_FINAL.jpg" data-mid="202946195" border="0"  src="https://freight.cargo.site/w/1000/i/694214a35e0d970a05157afa664c0dfb7c8d0f22a5245e1adc65ff94a01a5396/Cherry_Poster_WOLF_27x40_v002_FINAL.jpg" /&#62;
&#60;img width="1944" height="2880" width_o="1944" height_o="2880" data-src="https://freight.cargo.site/t/original/i/4c1e8cc32d8bdccc64b28c3002da93fe135482e0580c098001adaa01a74fcd62/Cherry_Poster_FIONA_27x40_v002_FINAL.jpg" data-mid="202946174" border="0"  src="https://freight.cargo.site/w/1000/i/4c1e8cc32d8bdccc64b28c3002da93fe135482e0580c098001adaa01a74fcd62/Cherry_Poster_FIONA_27x40_v002_FINAL.jpg" /&#62;
ADDITIONAL EXPLORATION
&#60;img width="1244" height="1843" width_o="1244" height_o="1843" data-src="https://freight.cargo.site/t/original/i/92b82d732a2c06079982a65cf86dc84ea18090d3df1abebd93c3b4e3d6fd8cec/Cherry_Poster_F_v002.jpg" data-mid="202946209" border="0"  src="https://freight.cargo.site/w/1000/i/92b82d732a2c06079982a65cf86dc84ea18090d3df1abebd93c3b4e3d6fd8cec/Cherry_Poster_F_v002.jpg" /&#62;
END CREDITS
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/051caafddb939da4934179030e9bb3a5739d703228b66f6c3b798012cee5d450/Cherry_Credits_01_Title.png" data-mid="205630211" border="0"  src="https://freight.cargo.site/w/1000/i/051caafddb939da4934179030e9bb3a5739d703228b66f6c3b798012cee5d450/Cherry_Credits_01_Title.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/dd86864d3f02ef2d3fb44e805b47bcc5d24a446db9f757d3e4e0052b90766a4d/Cherry_Credits_02.png" data-mid="205629954" border="0"  src="https://freight.cargo.site/w/1000/i/dd86864d3f02ef2d3fb44e805b47bcc5d24a446db9f757d3e4e0052b90766a4d/Cherry_Credits_02.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/c9c7fbda16a6a7f9b4df632248f7c61a9ccd16a11475b17dcbdcd30a81b79354/Cherry_Credits_03.png" data-mid="205629955" border="0"  src="https://freight.cargo.site/w/1000/i/c9c7fbda16a6a7f9b4df632248f7c61a9ccd16a11475b17dcbdcd30a81b79354/Cherry_Credits_03.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/3423022f960e5931a325ea20321d1941115ea547373618042f7481901b8d584b/Cherry_Credits_07.png" data-mid="205629959" border="0"  src="https://freight.cargo.site/w/1000/i/3423022f960e5931a325ea20321d1941115ea547373618042f7481901b8d584b/Cherry_Credits_07.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/70833f8a68cc948f68491099db2029e0771cbb1d5348c8063d8e97ae47c888e8/Cherry_Credits_04.png" data-mid="205629956" border="0"  src="https://freight.cargo.site/w/1000/i/70833f8a68cc948f68491099db2029e0771cbb1d5348c8063d8e97ae47c888e8/Cherry_Credits_04.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/36804aa3d92809abad5cf80b513da0fa023842364036a6af1d234e727a2c80d1/Cherry_Credits_06.png" data-mid="205629958" border="0"  src="https://freight.cargo.site/w/1000/i/36804aa3d92809abad5cf80b513da0fa023842364036a6af1d234e727a2c80d1/Cherry_Credits_06.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/588cc893ed48cc4c4e75612704e25917a8836369bb6a4f2a7e082ecbcc80ca04/Cherry_Credits_05.png" data-mid="205629957" border="0"  src="https://freight.cargo.site/w/1000/i/588cc893ed48cc4c4e75612704e25917a8836369bb6a4f2a7e082ecbcc80ca04/Cherry_Credits_05.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1d71c6d2fddc396b1d05b753b30a3325a0121bec75d127b02cd9f04b854668c9/Cherry_Credits_09.png" data-mid="205629961" border="0"  src="https://freight.cargo.site/w/1000/i/1d71c6d2fddc396b1d05b753b30a3325a0121bec75d127b02cd9f04b854668c9/Cherry_Credits_09.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/ad05478d922b5b07cc950faadd75fbc13425dc70ca186b2548833258cc778be6/Cherry_Credits_10.png" data-mid="205629962" border="0"  src="https://freight.cargo.site/w/1000/i/ad05478d922b5b07cc950faadd75fbc13425dc70ca186b2548833258cc778be6/Cherry_Credits_10.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/16ff91a63c83752dd90a1457ef75347977cb8932953059a1826a69c924fd0a18/Cherry_Credits_11.png" data-mid="205629963" border="0"  src="https://freight.cargo.site/w/1000/i/16ff91a63c83752dd90a1457ef75347977cb8932953059a1826a69c924fd0a18/Cherry_Credits_11.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/2dcc26008232044afe9d89d2bd4c63a96a711d856033de87ef87652b4855cc0f/Cherry_Credits_12.png" data-mid="205629964" border="0"  src="https://freight.cargo.site/w/1000/i/2dcc26008232044afe9d89d2bd4c63a96a711d856033de87ef87652b4855cc0f/Cherry_Credits_12.png" /&#62;
&#60;img width="3996" height="2160" width_o="3996" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1d9427156426375873f1e74e6b9040c32ad3e93bb95365684668285bca3763d6/Cherry_Credits_08.png" data-mid="205629960" border="0"  src="https://freight.cargo.site/w/1000/i/1d9427156426375873f1e74e6b9040c32ad3e93bb95365684668285bca3763d6/Cherry_Credits_08.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>we made it for you podcast</title>
				
		<link>https://jmejusten.com/we-made-it-for-you-podcast</link>

		<pubDate>Tue, 19 Sep 2023 17:41:18 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/we-made-it-for-you-podcast</guid>

		<description>
	Cover art for the podcast&#38;nbsp;We Made It For You: A Podcast About Tom Cruise. The final design direction leans into a nostalgic aesthetic, combining an image of today’s Tom with the essence of his peak decade.&#38;nbsp;

	ART DIRECTION, DESIGN









&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cc9b6a6fdba7780c697e46f8a3280e8e3ac76e499ecbbf6008a3ab4e978afb3c/WMIFY_Podcast_Art_1080x1080.png" data-mid="191281728" border="0"  src="https://freight.cargo.site/w/1000/i/cc9b6a6fdba7780c697e46f8a3280e8e3ac76e499ecbbf6008a3ab4e978afb3c/WMIFY_Podcast_Art_1080x1080.png" /&#62;
&#60;img width="1369" height="1182" width_o="1369" height_o="1182" data-src="https://freight.cargo.site/t/original/i/383c03e68dc0876b01fd7cb8c5e6b5261b9406eab55a4236e3cfddcabfd86517/WMIFY_Spotify_Art.png" data-mid="191286067" border="0"  src="https://freight.cargo.site/w/1000/i/383c03e68dc0876b01fd7cb8c5e6b5261b9406eab55a4236e3cfddcabfd86517/WMIFY_Spotify_Art.png" /&#62;
ADDITIONAL EXPLORATIONS


&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a85004a272d0f9d8eb0e83669bd2d81eee67c5866e2cae1366312863fb61fb30/WMIFY_Podcast_Art_B_v007.png" data-mid="191281361" border="0"  src="https://freight.cargo.site/w/1000/i/a85004a272d0f9d8eb0e83669bd2d81eee67c5866e2cae1366312863fb61fb30/WMIFY_Podcast_Art_B_v007.png" /&#62;
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/05d745e8fab595d22a6cb5da82107e6f501747e32651a717f97c3042e65342f2/WMIFY_Podcast_Art_v003b.png" data-mid="191281822" border="0"  src="https://freight.cargo.site/w/1000/i/05d745e8fab595d22a6cb5da82107e6f501747e32651a717f97c3042e65342f2/WMIFY_Podcast_Art_v003b.png" /&#62;
&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7eb974f6f7dd15979802d29fb83f18b93ce1a964e849b8cf75d68251ecc663fd/WMIFY_Podcast_Art_v006.png" data-mid="191282140" border="0"  src="https://freight.cargo.site/w/1000/i/7eb974f6f7dd15979802d29fb83f18b93ce1a964e849b8cf75d68251ecc663fd/WMIFY_Podcast_Art_v006.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>children underground</title>
				
		<link>https://jmejusten.com/children-underground</link>

		<pubDate>Mon, 15 Aug 2022 15:41:14 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/children-underground</guid>

		<description>
	Promo package for the FX original docuseries Children Underground, the complicated story of the vigilante work of Faye Yager.&#38;nbsp;I led the art direction and motion design direction for the project. The design was inspired by accounts of children who had fled through the underground system, a flurry of 90s film imagery interspersed with the meticulous documentation of Faye. Since we had no access to footage or archival from the documentary, we had to get creative. Personal family photos of the team mixed with stock footage, paper textures, and scanned handwriting worked together to create a dark 90s aesthetic. The final product fit the tone of the show perfectly without ever having seen a cut.&#38;nbsp;
Another great project at B&#38;amp;T with David Jouppi!
	Art DIrECTION, design, ANIMATION, toolkitting




 







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&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/db126a2159a154e240748a4f228b8a94511c247238057b199c13378c492f4af5/FX_CU_L3_v002.jpg" data-mid="165740352" border="0"  src="https://freight.cargo.site/w/1000/i/db126a2159a154e240748a4f228b8a94511c247238057b199c13378c492f4af5/FX_CU_L3_v002.jpg" /&#62;
&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/d9c6d083ea3b3ad94c506f4c424df14077675eb9ace3090ae6f2df0b8dee3993/FX_CU_BG_Dark_v001.jpg" data-mid="150462954" border="0"  src="https://freight.cargo.site/w/1000/i/d9c6d083ea3b3ad94c506f4c424df14077675eb9ace3090ae6f2df0b8dee3993/FX_CU_BG_Dark_v001.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/751fac6abd2b674e12cb8d8e1e9ebd8fc5c142932675e1e715279cc281999345/FX_CHU_Countdown_B_v001.jpg" data-mid="150462940" border="0"  src="https://freight.cargo.site/w/1000/i/751fac6abd2b674e12cb8d8e1e9ebd8fc5c142932675e1e715279cc281999345/FX_CHU_Countdown_B_v001.jpg" /&#62;


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	<item>
		<title>chestnut</title>
				
		<link>https://jmejusten.com/chestnut</link>

		<pubDate>Tue, 28 Mar 2023 18:37:03 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/chestnut</guid>

		<description>
	Title design and poster pitches for Chestnut, a feature film directed by Jac Cron.
	ART DIRECTION, DESIGN









&#60;img width="1920" height="2693" width_o="1920" height_o="2693" data-src="https://freight.cargo.site/t/original/i/d589828ac65e036d3a8083438110a185715b783bc10db078b494bd483a92bff7/Chestnut_poster_A_v002.png" data-mid="175639836" border="0"  src="https://freight.cargo.site/w/1000/i/d589828ac65e036d3a8083438110a185715b783bc10db078b494bd483a92bff7/Chestnut_poster_A_v002.png" /&#62;
&#60;img width="1920" height="2693" width_o="1920" height_o="2693" data-src="https://freight.cargo.site/t/original/i/fc765c9167a408756a96289c6e6f14f19aa10c9438e32b88c1197e3c8cfdc001/Chestnut_poster_B_v003.png" data-mid="175639981" border="0"  src="https://freight.cargo.site/w/1000/i/fc765c9167a408756a96289c6e6f14f19aa10c9438e32b88c1197e3c8cfdc001/Chestnut_poster_B_v003.png" /&#62;
</description>
		
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	<item>
		<title>google search on '21</title>
				
		<link>https://jmejusten.com/google-search-on-21</link>

		<pubDate>Fri, 10 Mar 2023 04:29:37 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/google-search-on-21</guid>

		<description>
	Animation explorations for Google’s Search On conference, created with the team at&#38;nbsp;Block &#38;amp; Tackle in close collaboration with Google’s internal creative team.&#38;nbsp;
	Animation




 







</description>
		
	</item>
		
		
	<item>
		<title>nbcu black history month 2022</title>
				
		<link>https://jmejusten.com/nbcu-black-history-month-2022</link>

		<pubDate>Mon, 25 Apr 2022 02:23:47 +0000</pubDate>

		<dc:creator>Jaime Justen</dc:creator>

		<guid isPermaLink="true">https://jmejusten.com/nbcu-black-history-month-2022</guid>

		<description>
	After delivering a successful graphics package for Black History Month 2021, the Block &#38;amp; Tackle team worked with NBCU to refresh the package for 2022. Drawing inspiration from Black Panther posters of the 1960s and 70s, we landed on a richer color palette, sharper typography, and staccato motion language that infused new energy into the campaign.
Having led the team in animation the first time around, I took the reins once again, leading both design and animation and providing direction for all toolkit updates, painstakingly executed by Alex Winakor. This robust toolkit was then delivered to 22 channels in both 16x9 and four social formats.&#38;nbsp;



	PROJECT LEAD, Design, animation, Toolkitting





INSPIRATION

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&#60;img width="604" height="937" width_o="604" height_o="937" data-src="https://freight.cargo.site/t/original/i/8d395d0b34cecd3f3436b578decce2cef7e82283d7418d7d204cd1b88556e935/BHM_reference_01.png" data-mid="185572089" border="0"  src="https://freight.cargo.site/w/604/i/8d395d0b34cecd3f3436b578decce2cef7e82283d7418d7d204cd1b88556e935/BHM_reference_01.png" /&#62;
&#60;img width="644" height="937" width_o="644" height_o="937" data-src="https://freight.cargo.site/t/original/i/f4137e91f9e631392f0ba5ef10d88e4a3e716d96601849ebffa9204be665012f/BHM_reference_02.png" data-mid="185572090" border="0"  src="https://freight.cargo.site/w/644/i/f4137e91f9e631392f0ba5ef10d88e4a3e716d96601849ebffa9204be665012f/BHM_reference_02.png" /&#62;




TOOLKIT ELEMENTS



&#60;img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/07af8137ee92ecfefa031a0aa7c15104f40694f9704d3e1429c518fa8a145861/BHM_TitleCard_Full_A_1line_17_sm.gif" data-mid="140572417" border="0"  src="https://freight.cargo.site/w/800/i/07af8137ee92ecfefa031a0aa7c15104f40694f9704d3e1429c518fa8a145861/BHM_TitleCard_Full_A_1line_17_sm.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/226477a9bf39c62c99c829c54f10f58c3f78cf77872b31859549dec08c2204d8/BHM_Mortise_A_16x9-0-00-01-11.jpg" data-mid="140572149" border="0"  src="https://freight.cargo.site/w/1000/i/226477a9bf39c62c99c829c54f10f58c3f78cf77872b31859549dec08c2204d8/BHM_Mortise_A_16x9-0-00-01-11.jpg" /&#62;
&#60;img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/62c5f65ab30c6cd52323580578073e632040ee95c80513963776f864f60ec516/BHM_TopTag_Spanish_B_9x16-0-00-03-06.jpg" data-mid="140572174" border="0"  src="https://freight.cargo.site/w/1000/i/62c5f65ab30c6cd52323580578073e632040ee95c80513963776f864f60ec516/BHM_TopTag_Spanish_B_9x16-0-00-03-06.jpg" /&#62;
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&#60;img width="1000" height="563" width_o="1000" height_o="563" data-src="https://freight.cargo.site/t/original/i/6b46dc768a0e0e1f2e24d4ff021f8749987e575b42244b5ebd5b3d22fc0d6752/BHM_PhotoActivation_B_16x9_sm.gif" data-mid="140572633" border="0"  src="https://freight.cargo.site/w/1000/i/6b46dc768a0e0e1f2e24d4ff021f8749987e575b42244b5ebd5b3d22fc0d6752/BHM_PhotoActivation_B_16x9_sm.gif" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4004d43848554e2cfaf6f3aab10c5c543ffa990f44f09a499a5bb0b944ea9f77/BHM_PhotoActivation_E_16x9-0-00-01-10.jpg" data-mid="140572153" border="0"  src="https://freight.cargo.site/w/1000/i/4004d43848554e2cfaf6f3aab10c5c543ffa990f44f09a499a5bb0b944ea9f77/BHM_PhotoActivation_E_16x9-0-00-01-10.jpg" /&#62;


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